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I never expected to be a writer. 

At the start of my career, I changed jobs annually it seemed. I couldn't find anything that fit or felt right. 

I loved helping others to reach their goals and experience positive change, but my work in human services left me burned out and exhausted. 

So, I took a temp job and started writing for publications on the side. 

I loved it. 

It wasn't until I started writing for clients though, that I experienced real fulfillment. Now, I work with value-based service providers, creating clear and simple messaging to cut through the online clutter. 

Writing for clients on four continents, I've penned thousands of articles and blog posts, and a gazillion (yes, I double-checked) newsletters in my career. I've also written 10 books.


I'd love to see what I could do for you. 


​When I'm not writing, you'll find me: 

  • ​Hiking with my family


  • Creating upcycled art


  • Reading


  • Volunteering at my church


  • Attempting to turn my black thumb green

  • YouTube
  • LinkedIn


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Alex L.

Joy is a thoughtful and talented writer with a passion for bringing your story to life." 

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MaryPat L.

Joy is so personable and easy to work with. She listens to your ideas and concerns and then helps execute them to benefit your end result.

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Mercedes Z.

We appreciate your are an amazing part of our success.



Do you have a question? Let's connect. I look forward to chatting with you.

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